4th Annual Taste of Jalisco Festival – Fun for the Entire Family

LIVE Entertainment, Food, Tequila & Beer Garden, Outdoor Market, Kid Zone & Firework Finale

The 4th Annual Taste of Jalisco, presented by Sunniva, Inc., celebrates the sister city relationship between the cities of Cathedral City, California (USA) and Tequila, Jalisco (Mexico) through music, fashion, spirits, culture and cuisine.  It is a time to recognize the strength in our diversity, appreciate our similarities, and expand our diplomatic commitment to improving the lives of both cities’ residents.  The festival takes place on Saturday, February 9, 2019 from 11:00 a.m. to 9:00 p.m. at the Festival Lawn in Downtown Cathedral City, located at 68600 East Palm Canyon Drive (HWY 111).  Highlights include LIVE entertainment all day with a headline performance by Award-winning Singer Graciela Beltran and emceed by Ernesto Mota.  The festival also features Mexican inspired cuisine, Tequila Tastings with Corcel Tequila, beer garden, classic car show, kid zone, an outdoor market, and a firework finale at 9:00 pm.

The festival kicks-off at 11:00 am with performance by local groups, an official welcome by the City Council of Cathedral City and Tequila, Jalisco (Mexico) at noon, and then a fantastic line-up of musical groups and singers.  Children will have the time of their lives playing in the free Kid Zone with multiple bouncy houses and a chance to win a free bike every hour until 5 pm.

Musical bands featuring Mariachi Limón De Javier Hernandez begin shortly after the festival opening welcome at noon.  At 1:15, attendees will enjoy the ballet folklorico group, “Resplendor de Mexico Folkloric.  From 1:45 pm to 5:30 pm, the musical line-up includes Grupo Tequila Mexico, Faux Ego, The Band Fresh and Hindsite.

As the day turns into night, the musical entertainment continues with the performances by Salcido Norte, Zable Norteno, and the night’s headliner, Graciela Beltran con Mariachi at 7:30 pm.

Although admission is free, attendees can reserve a table of eight people for the concerts and firework show.  This feature allows you to dance, shop, eat, and converse without the worry of losing your seat.  Tables can be purchased at www.TasteOfJalisco.com.

Enjoying a wide variety of Mexican inspired cuisine will be a big focus at Taste of Jalisco.  Attendees can select delicious dishes from El Portal Mexican Restaurant, A Liberty Catering, VIP Catering, and the crowd favorite Cousin’s Maine Lobster Food Truck featuring lobster tacos and lobster quesadillas.  And for dessert, a great selection of ice cream from La Michoacana Ice Cream Parlor.  You will also have an opportunity to taste the most famous alcohol beverage from the State of Jalisco – Tequila.

Attendees will also enjoy the classic car show from 11 am to 4 pm featuring three car clubs including Familia Coachella Valley, Latino Classics, and City Cruisers Coachella Valley.  Bring the kids as they will enjoy a variety of bouncy houses and games at the Kid Zone.  Twelve bikes will be given away, two per hour starting at 12 noon through 5 pm, at the Kid Zone!

Families will also want to gather at 9:00 pm for the spectacular Taste of Jalisco Fireworks Show.  The night sky in Downtown Cathedral City will light up with the dazzling array of pyrotechnics orchestrated by Garden State Fireworks, known for their shows in Los Angeles and Las Vegas.

Food, music, fireworks, and fun for the whole family are the essential ingredients for Taste of Jalisco!

Major sponsors include Sunniva, Inc., City of Cathedral City, Noticias 15 Telemundo, La Poderosa 96.7 FM, U.S. Bank, Edurama Entertainment, El Informador del Valle, Corcel Tequila, Planet Fitness, Quick Quack Car Wash, Mother Earth Farmacy, Vision Economica, Forest Lawn, Sears Hometown Store Coachella, Burke Williams & Sorensen LLP, T-Mobile, Desert AIDS Project, ACE Hardware Cathedral City, Volkswagen of Palm Springs, Southern California Edison, AT&T, La Michoacana Ice Cream Parlor, Renova Energy, Frazier Pest Control, GED Magazine, Cathedral City Evening Rotary, Greater Coachella Valley Chamber of Commerce, and Cathedral City Senior Center.

For all festival information including the latest schedule, go to www.TasteOfJalisco.com.

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Chris Parman

View posts by Chris Parman
Former Communications & Events Manager 760-770-0396
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